ABOUT
AWARD-WINNING STRATEGIST, STORYTELLER AND ARTIST.
Matt Flügger is a visionary Creative Executive and Brand Architect.
With deep expertise across brand systems, original production, post-production, and enterprise-level creative direction, Matt knows how to build content that resonates and commands attention—whether on set, with creative teams, or in the boardroom.
Matt transforms concept into revenue by blending creativity with seamless collaboration, operational mastery, and thoughtful leadership. He’s a seasoned catalyst for multi-million dollar growth, uniting artistic vision with strategic execution.
From groundbreaking artists, to indie films to digital networks, Matt’s experience spans creative, branding, and production ecosystems. As a triple-threat executive, he oversaw Brand Strategy and Creative for Sony Pictures Television, creating the On-Air Department and spearheading brand voice and positioning for three different national networks reaching 75 million homes, from pitch to profit. The production workflow he created has been adopted as Best Practices by all five major Hollywood studios, a sea change for the industry. Matt has created and directed original series, composed soundtracks, and produced bilingual content for the #1 Spanish-language network in the US. While at CAA, Matt produced the agency’s first SVOD App featuring a single media personality, directing all aspects of creative and live release, a project which achieved profitability three weeks after launch.
Matt creates aligned production environments, engineering hybrid models for global corporations that integrate brand identity, promotional formats, and cutting-edge workflows. Whether working in-house, out-of-house, or across international teams, his systems foster creative excellence and proven market impact. He is passionate about bringing fresh ideas to screen and amplifying the emotional connection between brand and market.
Matt Flügger doesn’t just build brands—he cultivates market resonance through authenticity, getting the job done one bold idea at a time.
WORK
STUDIO BRANDS
Matt has produced over forty thousand media assets for major studios, originating on-air formats, original series, network brand identity and creative teams, leading studio efforts from pitch reel to profit.
PERSONAL BRANDING
The Creator Economy is the future of storytelling and the future of media. You are what you do – be your own hero and share your story. Let Matt help you put yourself out there with style and power.
ORIGINAL SERIES
Matt created Original Award-Nominated Series in English and Spanish for a major Hollywood studio. Currently Matt is Showrunner for the groundbreaking series The Divine Field.
ARCHETYPE ENGINEERING™
A REVOLUTIONARY APPROACH TO BRAND IDENTITY THAT BLENDS THE BEST FROM STUDIOS AND SOCIAL TO CREATE SOMETHING ENTIRELY NEW
In boardrooms, onstage and in local markets around the world, one message is clear: The Future of Entertainment is Personal. Never before have brands had access to this abundance of distribution, quality media production toolkits and a social media landscape hungry for talent and authentic connection.
Archetype Engineering™ is a proprietary, revolutionary approach to personality branding, merging transformational experience, state-of-the-art media tools, and magnetic narratives of personal revelation. It’s more than a marketing strategy—it’s a bold challenge and an irresistible invitation to unlock the truth of you, as brand and experience. We create powerful, engaging stories for the world on your terms. This is where lived experience meets storytelling, giving rise to an offering that commands attention.
PORTFOLIO
BUSTERHOUSE™
Proven Impact for Multi-Million Dollar Brands
We deliver end-to-end solutions, from Brand Identity to Marketing Formats, Production Workflows, and Organizational Structures. We align creative teams with the C-Suite to face dynamic markets.
Each client is unique. Whether you’re an influencer building a brand, a fast channel transforming the market, or a studio shaping the next big thing, we scale with you.
From 100K followers to 75 million homes, we design solutions that grow with you. Every strategy. Every workflow. Every result crafted for impact, positioned for resonance, built for success.
THE DIVINE FIELD™
A Series About Personal Transformation
Equal parts vision quest and Bourdain-style road trip, The Divine Field is a new kind of media: a deeply personal, Multi-Dimensional travel series for the TikTok generation.
Watch our guests exit the matrix and enter the unknown, guided by wisdom keepers around the world. The series is a rare insider’s look at a revolution in the world’s oldest healing modalities.
Everything onscreen is real and unscripted, emotional and honest. The Divine Field is a living document of a global awakening, a story for all of us told one breakthrough at a time.
SPIRITWALKER™
Earth's Premiere Dimensional Travel Service
Our experiences are crafted to support transformation—on land, sea, and beyond. Guided by the world’s best facilitators and developed over decades of exploration, each journey is a blend of mastery, adventure, and self-discovery.
Curated by a team of seasoned adventurers, we serve those ready to go deeper—physically, spiritually, and dimensionally. Whether seeking profound personal growth or a radical breakthrough, we’ll guide you toward transformation that lasts a lifetime.
There is nothing remotely like this on the market today.
THE BLACK CURRENTS™
Music For Chaos and Film
Original Music Composition and Project Scoring ranging from rowdy blues, to moody post-rock, to industrial, to poignant acoustic and chamber music created by an ever-changing cast of wandering rock stars.
Clients include Vanity Fair, Sony Pictures, and Independent production. Work has been experienced at the Met, the House of Blues, the Viper Room, in film festivals around the world, and many many places where you wouldn’t dare use the bathroom.
CLIENTS
